Viral marketing for e-commerce is a necessary addition to your digital marketing mix. We have used several viral marketing platforms, most notably ViralSweep, to execute viral campaigns for clients. The ROI from these campaigns comes not only from the immediate increase in revenue but from the long-term value of added subscribers and exposure to channels you may not have otherwise enjoyed.
The goal of viral marketing is to leverage the network effects of word-of-mouth and social/partner networks to amplify your brand’s exposure and messaging.
E-commerce viral marketing comes in many forms including:
- Sweepstakes
- Contests
- Giveaways
- Co-marketing via brands with similar audiences
These viral campaigns also increase engagement with your brand by incentivizing customers to interact with Facebook posts, tweets, Instagram photos, and share information about your brand with friends.
Contact us today to discuss your next e-commerce viral campaign.